"A Natural Fit" says Paul J Fleet - President AAPSM

June, 2010 0 Comments

Every Sports Podiatrist has a reliance on shoes as an integral part of therapy and with it the need for information, product knowledge and regular updates from tech reps is vital for our ongoing broad knowledge base, as a group we understand the Importance of the Inclusion of a review of each patient’s footwear and prescribing of correct design features for specific sports application shoes in any effective treatment plan.

ASICS and AAPSM, the “shoe people” and the “foot people” seems a natural fit and we are very happy to be associated with long term supporters of sports medicine research and Sports Podiatry knowing these people have direct input into design and Australian specific input into the world design only enhances our want to be involved with this shoe company.

Most major brands have tech reps which pass through our practices on a regular basis updating us on model changes and new features, they sponsor major sporting teams throughout the country, but one brand does something different and that is support research into not just lower limb sports medicine but cutting edge research into areas not traditionally associated with a sports shoe company and in general terms this makes ASICS philosophy of “A Sound Mind in a Sound Body” a truth that no amount of TV adverting time or big name sponsorship can bring as credibility to sports medicine professionals . The support ASICS gives AAPSM’ is for continued education in sports science and medicine, building better Sports Podiatrists.

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